Get More Seller Leads Now

With HouseValues, you’ll get a predictable quantity of exclusive seller leads in your target market every month. Now paired with monthly HouseValues Equity Reports, an integrated engagement ecosystem, and real-time intent signals that tell you exactly when a homeowner is ready to talk!

Exclusive Leads.
No Competition.

Every lead goes to a single agent. Unlike other companies, we’ll never share your leads with your competitors!

Consistent Quantity.
Predictable Pipeline.

Receive leads, not clicks or impression share. Sign up for 20 leads/mo, get an average of 20 leads/mo.

Automated Engagement.
No Lead Goes Cold.

27 agent-branded email & SMS touchpoints—listing alerts, monthly Equity Reports & more—help ensure leads never go cold.

Monthly Equity Reports.
Signal-Driven Outreach.

Every lead receives monthly agent-branded Equity Reports. All interactions are tracked, enabling right-moment outreach.

Earn More With HouseValues

1 in 6

HouseValues leads transact*

$90K+

Average commission potential for 50 leads over 18 months^‡

~8 months

Average time from lead to close*

These figures reflect aggregate performance across our customer base. Individual results vary based on local home prices and consistency of agent follow-up.
*From internal analysis of 509K+ HouseValues leads generated 2023-2025, resulting in 81K+ transactions as of March 2026.
^‡Commission calc.: From NAR’s 2025 Member Profile, Q2-25 median U.S. home sale price ($411K) x average split (2.75%).

More Than Just Leads

HouseValues Has Homeowner Intel + Engagement

Automated Engagement Journey

A 27-step automated drip campaign engages each HouseValues lead on your behalf for the first 60 days after they come in—emails, SMS, listing alerts, and the monthly Equity Report.

Aimed at starting the selling conversation, these touchpoints will keep you top-of-mind until they’re ready to connect.

Monthly Equity Report

Keep homeowners engaged until they’re ready to sell with personalized insights and interactive tools, while generating ongoing intent signals.

From sharing updated home value and equity data and mortgage scenarios to prompting leads to inquire about refinance scenarios and value-boosting home improvement projects, these reports will position you as an expert and keep you top-of-mind.

Real Homeowner Intel

Email opens and clicks. Favorited listings and saved home searches. Equity Report activity, like changed parameters and questions asked. If there’s an interaction that provides insight into a HouseValues lead’s intent and interests, it’s tracked and visible to you. An informed agent is an effective agent!

The Best Source of Real Estate Leads

See how Market Leader’s real estate leads compare to those of other providers:

	ZILLOW / TRULIA	REALTOR.COM	BOLDLEADS
Pay for Leads, Not Impressions	NO	NO
Leads Exclusive to You	NO	NO
Lead Volume Commitment	NO	NO	NO
In Your Desired Areas
Lead Insights in CRM	NO		NO
Automated Lead Nurturing	LIMITED	LIMITED
Automated Listing Marketing	NO	NO	NO
Lead Conversion Training	LIMITED	LIMITED